If your data’s not helping you make money or better decisions, it’s not working. Let’s change that.
At DatSavvy by Davison Business Consultancy, I help small and medium businesses get clarity from their data.
I’m Brooke Davison, a UK-based data consultant with over 10 years of commercial experience helping companies improve their systems, streamline their reporting, and turn data into real business decisions.
This isn’t just analytics.
I help you fix your CRM, build dashboards that show what’s really going on, and align your teams around the numbers that matter.
Most consultants give you a report and walk away.
What We Do:
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CRM clean-ups & system improvements , fix what’s not working in your sales, marketing, or customer data
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Sales performance dashboards, see what’s coming in, what’s dropping off, and how to improve it
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Reporting that makes sense, practical insights for teams across sales, ops, and finance
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Cross-team visibility, connect the dots between data, decisions, and growth
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Decision-ready insights, no jargon, no noise, just what you need to act
Why Work With Me?
Delivered successful CRM and reporting projects for companies like Smurfit Kappa, Nomad Digital, and UK pharmaceutical brands.
Commercial background in sales, strategy, and analytics—so I know what leaders need from their data.
Fluent in Power BI, Tableau, and Excel, with a focus on business impact over tech.
MBA-qualified, experienced with CEOs, Sales Directors, and CFOs.
I help businesses move faster, make better decisions, and unlock value from the data they already have.
You might be looking for help if:
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Your CRM is a mess, and no one trusts the data
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You’ve got dashboards, but they’re too complex or too vague to use
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You can’t see what’s driving revenue, or what’s falling through the cracks
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Teams are working in silos with conflicting reports
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You know the data is there, but you don’t have time to sort it out
That’s where I come in.
I help you get control of your systems, build tools your team will use, and uncover the insights that drive smarter decisions. Data doesn’t have to be difficult. Let’s make your business DatSavvy.
UK
“She identifies problems and aims to solve them. Brooke understands data and the positive impact it can have on the business when managed well.”
UK
“Brooke is helping to drive the sales pipeline through establishing a system that provides up-to-date information, can track opportunities and orders and ensure we have full visibility over lost opportunities so we can develop and learn.”
UK
“She has passion, drive and commitment.”
Working With the Best Clients and Partners
